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Marketing Symposium

In today’s economy, it’s more important than ever to engage and retain your customers. Right now is best time for marketers to gain new knowledge from industry experts on how to lead your organization’s growth for tomorrow.

 

Mark your calendars to attend Marketing Symposium – A New Era of Opportunity: Engaging the Consumer.  This event is a MUST for alumni, professionals and students across all disciplines and industries. 

 

Saturday, April 25

10 a.m. to 4 p.m. 

DePaul University, Loop Campus

8th Floor Conference Center

1 East Jackson
Casual business attire encouraged.
Download
Condensed Agenda
Download
Symposium Flyer

 

Join marketing thought leaders from Google, Chicago 2016, Dawn Food Products, Wrigley, Motorola, Grainger, Edelman, Nielsen, PepsiCo, McDonald's, Tribune Interactive, Prophet, Threadless, Molex, Pink Line, Zocalo Group,  Think Tank Advisors, Midas International, Flying Dog Ales, DePaul University, and many more. 

View our Presenters Page for a full list of speakers.

 

During the day, we will discuss:

  • - How understanding your customers' needs is critical for sustainable growth
  • - Cost-effective engagement strategies using social media channels
  • - How brands are rebuilding trust to keep their most loyal customers
  • - What are the limits of online behavioral targeting and at what costs
  • - How new marketing technology is changing the playing field
  • - Challenges and opportunities of marketing to a borderless planet

 

Do not miss this opportunity to share ideas, gain knowledge and network with colleagues and marketing thought leaders.  Early Bird Extended - Register by April 21 and save! 

 

Early Bird registration:

$25   KMG lifetime members & DePaul Alumni ($35 after April 21)

$65   Graduate students ($75 after April 21)

includes lifetime membership to KMG and one future complimentary event 

$95   American Marketing Association members    

Contact nfeuling@depaul.edu to register (include KMG/AMA Special Offer in the subject line).

$125  Individual and corporate guests  ($150 after April 21)

 

 

Many thanks to our corporate and faculty sponsors.

TITANIUM & FOUNDING SPONSOR:

Pressley Jacobs Design

 

PLATINUM:

American Marketing Association

Pepper Group

 

SILVER:

Tasty Catering

That's Caring

 

GOLD:

eDoc Communications

Glasoe Group

Riverside Graphics

Elk Grove Graphics

 

KELLSTADT MARKETING DEPARTMENT

Professor Sue Fogel, Chair

Dr. Iqbal, Associate Professor

 

SPECIAL THANKS to Merle Reskin Theatre at DePaul University